The Boating Industry Association have announced that the much anticipated 60th Melbourne Boat Show will occur in October, at a new location.
The long-awaited, much anticipated event is set to return, in a revised lifestyle format, on the waterfront at Docklands, October 20-23.
BIA V advise that exhibitor appetite for an outdoor, lifestyle focussed Show, with activations, entertainment, and a great Return on Investment profile is strong. Visitors also, will love the event as the demand for boats, boating and the boating lifestyle continues. Other boating and non-boating events and shows, in recent times have seen huge visitation, and excellent results. Expectations are sky-high for this event which will be the first boat show of any kind in Victoria for over three-years!
To view the Invitation to Exhibition, click on the following link MBS at Docklands Invitation to Exhibit and then secure your space by completing an Application Form. BIA V advise industry not to delay as there is limited waterfront space, and that prime marina berths will go fast.
Some considerations:
- There is a boat-show starved community out there that cannot wait for an event like this
- Docklands is a world class, centrally located venue in the heart of Melbourne
- Other events of this nature in boating and other recreational areas are seeing fantastic visitation and success rates
- Great timing on the cusp of the boating season
- The event has significant support from two levels of government, assuring its status as a major and widely promoted event
- This is a high level brand building opportunity from an in-person and an on-line perspective
- There will be an escalated focus on Visitor Experience and Lifestyle that will entice and encourage current and new boaters.
- The advertising and promotional campaign will be extensive and of the highest quality
- You can be part of your industry’s boat show renaissance and benefit from the many networking opportunities.
For all these reasons you cannot afford to miss the 2022 Melbourne Boat Show at Docklands.
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