Boating Industry Bracing for Big 2022
As we’ve previously reported, the recreational boating industry has been hard-hit by the COVID pandemic… but there is light at the end of the tunnel (or a lane opening up on the ramp?!)
With carsales internal data showing incredible demand in the summer lead-up, coupled to a supply-side shortage, we asked industry expert, Domenic Genua of Marine Business News (and previous long-time Marketing and Events Manager at the Sydney International Boat Show) for his take on how 2022 will play out.
“When the Pandemic arrived in early 2020, the recreational boating industry, like most other industries, was faced with a new dilemma that hadn’t been experienced before,” said Genua.
Six tips for dealers to flourish in the modern boating marketplace
The Australia marine and allied lifestyle sectors are currently facing record consumer demand and supply-side shortages. In the face of these competing factors we asked boating industry expert Domenic Genua of Marine Business News for his top tips for dealers and boating brands.
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